Right now, the rental market is heating up in major centres, with young South Africans no longer measuring their success in terms of property title deeds but rather in steps up the social and corporate ladders.
Like young professionals the world over, new comers to real estate are looking for convenience, amenities and flexibility, rather than first time home ownership. As a result, demand for rentals is growing and the market is at its busiest since 2018, according to Murray Haywood, Tyson Properties' director for Gauteng and KwaZulu-Natal and national group rental manager.
"We are seeing more and more people choosing to rent and not buy. The factors influencing this extend beyond the daunting costs of running a house or the consistent expense of maintenance. The younger generation wants to be fluid and follow careers rather than be bogged down by bricks and mortar. They put spare funds into financial investments which are more liquid," he says.
Unsurprisingly, Gauteng, South Africa's economic hub and repository of jobs in corporates, finance and technology, is the most vibrant rental market. Suburbs such as Sandton and Rosebank with trendy apartments, proximity to top schools, shopping centres and good transport links are the major drawcards.
"The 'rental' asset class is growing nationally. Agencies like Tyson Properties, are making a concerted effort to set up rental books and establish rental portfolios within their franchise networks. We use credible entities establishing easy and up to date lease agreements, do thorough background credit checks and are now consistently training our agents so that they know what to look for when renting a property and what questions to ask," Murray continues.
Although popular for different reasons - natural beauty, sophisticated lifestyle, tourism and expanding tech and creative sectors - Cape Town and Gauteng are both in high demand for rental housing.
Tyson Properties' rental manager in Cape Town, Southern Suburbs, Stephen Adamo, notes that areas such as Bishopscourt, Constantia, Newlands (all southern suburbs) are drawing attention from renters.
"The advantages of renting in these areas vary. Often, we have clients who are moving from up country or relocating to South Africa for the first time from another country. Renting allows these clients to understand the areas better before settling down and buying a property.
"For those looking to rent larger properties, renting a R15 million plus property tends to work out cheaper than purchasing. Here, rental allows more flexibility, especially if you need to be closer to educational institutions, work, beaches or your individual lifestyle choices," he says.
Even amongst locals, he points out that the rental market in Cape Town and the Southern Suburbs is also growing for a myriad of reasons - including access to basic services such as electricity, water and transport, security, privacy and proximity to top schools and places of work.
"There are also still a few properties in the Southern Suburbs that provide clients with an abundance of space without compromising on location or accessibility. The market is growing year on year with an 8 to 10% escalation in rentals per year," Adamo adds.
Those on the lookout for properties to rent can expect increased demand for high-end apartments in city centres as well as very competitive rental prices in desirable areas. Decisions need to be made quickly due to high demand and having the right paperwork on hand will get you over the line ahead of others.
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